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New owner promises changes at Ashland Coffee & Tea

Posted at 8:52 AM, Jun 27, 2016
and last updated 2016-06-27 08:52:43-04

ASHLAND, Va. — The seven years Truman and Moya Parmele owned Ashland Coffee & Tea were not without hardship.

First came the downpour. Not long after the couple acquired the business in 2009, “six inches of rain came down in 15 minutes,” they said, seeping into and damaging the shop. The Parmeles spent $7,000 on repairs.

Then Moya Parmele started to experience health problems in 2012. Those problems persisted through October of last year, when Truman Parmele suffered a heart attack. It became increasingly difficult for the music-loving, retired pair from Northern Virginia to tend to the shop.

“I was doing a half-assed job at two places,” Truman Parmele said, referring to his proprietorship of the coffee shop and caring for his wife.

The Parmeles knew they had to sell.

As it turned out, they didn’t have to look far to find a buyer.

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