RICHMOND, Va. – The next time you walk into a McDonald’s, you might get the opportunity to pay for your meal with something other than cash or credit.
It’s part of McDonald’s “Pay with Lovin’” program that will be going on from Feb. 2 through Feb. 14.
The fast-food restaurant will randomly accept what they call “Lovin’” as a form of currency. Following the launch of McDonald’s “Pay with Lovin’” Super Bowl commercial, the company is bringing the idea to life at participating restaurants across the U.S.
For example, customers who enter participating McDonald’s restaurants in the Greater Richmond area at randomized, predetermined times between Monday, Feb. 2 and Saturday, Feb. 14 from 6 a.m. to 6 p.m. local time each day will be selected at random to participate.
PHOTO: Customer Christina Shelton
Once a selected customer has completed his or her order and presented a method of payment, the restaurant Guest Service Manager or Lovin’ Lead will explain that McDonald’s is doing something special that day, and the customer will be given the option to pay for his or her order with an act of Lovin’ instead.
For instance, breakfast might cost a friendly fist bump to the crew member on duty, lunch could be paid for with a call to a loved one and dinner could go for a compliment (all examples given by the company.)
At a Mechanicsville location customer Christina Shelton won a free meal after she danced with a crew member.
The fast-food restaurant said they hope to directly engage customers, and that “little more Lovin’ can change a lot.”
The drive-thru, for obvious reasons, is not included.
The meal might be free, but it isn’t without its calories. Click here to view the menu and caloric listings for each.
