Sugar Shack Donuts rolls into downtown Richmond
Inside Sugar Shack’s original location. (Photo by Michael Schwartz)
RICHMOND, Va. (RichmondBizSense.com) – Barely six months after launching with a bang in Carver, an upstart doughnut shop is rolling downtown.
Sugar Shack Donuts owner Ian Kelley is opening a second location, to be called Sugar Shack Coffee, at 1110B E. Main St. He signed a lease this month for the 1,000-square-foot space and plans to have it open early next year.
Sugar Shack opened in June to lines out the door at 1001 N. Lombardy St. Kelley acknowledged the success of the first location but said traveling to a new market calls for a few tweaks to the business model.