ATLANTA – Arby’s, who wants consumers to know they “have the meats,” is backing up the claim and setting its aim on venison, after conquering smoke mountain, meat mountain and pork belly.
The “Venison Sandwich” will be released in popular hunting markets beginning in early November. The limited-run sandwich will feature thick-cut venison steak and crispy onions topped with a juniper berry sauce on a toasted specialty roll.
Arby’s said that the venison is marinated in garlic, salt, and pepper and then cooked for three hours to juicy, tender perfection. The juniper berry sauce is a Cabernet steak sauce infused with juniper berries, giving the already unique sandwich another signature twist.
“Hunters hunt the meats, and we have the meats, so it makes sense for us to connect with them and offer a sandwich that they can’t get at any other restaurant chain,” said Rob Lynch, Chief Marketing Officer and Brand President of Arby’s Restaurant Group, Inc. “We’re a brand that’s not afraid to take risks and while the “Venison Sandwich” is probably the biggest stretch for us yet, it’s incredibly delicious and we can’t wait to get it in the hands of our guests.
The “Venison Sandwich” will be offered at 17 Arby’s restaurants across America, each within heavy deer hunting areas, in the states of Wisconsin, Minnesota, Michigan, Pennsylvania, Tennessee and Georgia.
Restaurant locations and dates available are:
Available Oct. 31-Nov. 3
- 2044 Rosa L. Parks Blvd., Nashville, Tenn. 37228
Available Nov. 4-6
- 3821 Tower Ave., Superior, Wis. 54880
1690 Park Place Blvd., St. Louis Park, Minn. 55416
704 Highway 33 South, Cloquet, Minn. 55720
348 Lincoln Ave. SE, St. Cloud, Minn. 56301
3275 First St. S, St. Cloud, Minn. 56301
4415 Roswell Rd. NE, Atlanta, Georgia 30342
Available Nov. 12-15
- 4229 W Vienna Rd., Clio, Mich. 48420
- 4040 17 Mile Rd. NE, Cedar Springs, Mich. 49319
- 1215 M 89, Plainwell, Mich. 49080
- 8685 Birch Run Rd., Birch Run, Mich. 48415
Available Nov. 25-28
- 5205 Library Road, Bethel Park, PA 15102
- 4260 Ohio River Blvd., Bellevue, Penn. 15202
- 16 Towne Center Drive, Leechburg, Penn. 15656
- 2539 W State St., New Castle, Penn. 16101
- 2648 Ellwood Rd., New Castle, Penn. 16101
- 3224 Wilmington Rd., New Castle, Penn.16105