WTVR CBS 6, in collaboration with Loveland Distributing, is proud to announce the return of NOT4ME — a video contest for high school students aimed at discouraging underage drinking.
The 2017-2018 NOT4ME contest begins on Tuesday, Sept. 5, with all submissions due to CBS 6 by Sunday, Dec. 3.
“CBS 6 is committed to increasing public awareness and the harmful effects of underage drinking,” stated Stephen Hayes, WTVR-TV’s General Manager. “Our priority is to empower and encourage our youth to act responsibly, and this campaign helps support our mission.”
NOT4ME is a fun and meaningful way for students to join talent and technology together. It puts the spotlight on creativity, promotes a positive message to our community and offers a motivating incentive for the first place winner.
Any actively-enrolled high school student in the Richmond Metro Area may enter the NOT4ME contest by submitting an original (20-second) PSA video around the “NOT4ME” theme. Prizes will be awarded to the top two contestants and to the first place winner’s teacher. Plus, the winning video will be broadcast during the Grammy Awards on CBS on Sunday Jan. 28, 2018.
Stay tuned for information about this year’s NOT4ME Kick-Off Event!
Entry Period: 9/5/17-12/3/17
Voting Period: 12/11/17-1/14/18
Winning Video Premiers: 1/28/18 (60th Annual Grammy Awards)
Trey S. from Varina High School won the top prize in the 2017 competition with his video, “I Do It For My Dad.” He scored a $1500 cash grant and his teacher, Lesley St. James, won a $1000 cash grant.
Finalists for 2017:
“Aspirations” — Joi B. from Varina High
“Good Choices” — Bryan D. from Lee-Davis High
“Live” — Mia D. from Manchester High
“Snapchat” — Jayla P. from Varina High
“I Do It For My Dad” — Trey S. from Varina High
Jordan Carey from Varina High School won the top prize in the NOT4ME video challenge with her video, “My Sisters Keeper.” Jordan scored a $1500 cash grant and her teacher, Lesley St. James, won a $1000 cash grant.
Finalists for 2016:
- “Stop Drinking Start Living” — Alec G. from Manchester High
- “My Sisters Keeper” — Jordan C. from Varina High
- “Freeze Frame” from Claudisa A. from Hopewell High
- “Be The One” — McKenzie A. from Lee-Davis High
- “Teens Don’t Need to Drink” — Victoria P. from Deep Run High
Anthony Lofton Jr. from Varina High School won the top prize in the NOT4ME video challenge with his video, “Grab Your Future.” Anthony scored a $1500 cash grant and his teacher, Lindsey Martin, won a $1000 cash grant.
Finalists for 2015: