RICHMOND, Va. (WTVR) – Virginians, you could soon be commuting to work on “Spay Today Way.”
Virginia-based animal rights group PETA has announced their intentions to buy the rights to give one of the Commonwealth ‘s roadways the pro-neutering moniker.
Earlier this month state lawmakers passed a bill allowing people, organizations even businesses the ability to purchase naming rights to certain Virginia roads for anywhere from $5,00 to $200,000 dollars.Governor Bob McDonnell spearheaded the idea, including it in his transportation bill. The governor believes it could generate the state up to $100 million a year if it’s successful.
Late last week PETA sent a letter to Virginia Secretary of Transportation Sean T. Connaughton asking whether the Commonwealth Transportation Board would be willing to sell PETA the rights to a road at a “reduced, nonprofit rate.”
“A ‘Spay Today Way’ would be a fun way to remind motorists about the lifesaving benefits of spaying and neutering dogs and cats and about their responsibility to have their own companion animals sterilized,” the letter reads, in part.
PETA has not yet selected the road they’d like to name because the transportation board is still coming up with a list.
The bill does have a caveat barring graphic or explicit names. No word into whether “Spay Today Way” would fall into this category.
Governor McDonnell has yet to sign it into law.